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Brand Manager, Full-time, Paulig coffee, Helsinki

Kirjoittanut Studentwork, 13.2.2023

Are you a business minded marketeer, driven to develop our category performance through excellence in creating Brand and portfolio initiatives?

The Paulig coffee Brand & Portfolio team is now searching for a Brand Manager to join their driven and motivated team.  If you are a goal-oriented person with a “can and will do” mindset together with analytical strengths, we want to meet you! 

As a Brand manager in the Coffee team, you will be responsible for the brand management of a range of Paulig coffees.  In addition, the role entails potentially managing general coffee category projects. Your tasks will include building plans around how your segment brand/ranges execute our Coffee strategy as well as Brand architecture. You will also be a project manager on strategic level for Paulig coffee initiatives. From a portfolio point of view, you will be responsible for building the short- and long-term plan for your portfolio including launches, optimization and configuration. You will be managing all of the NPD projects related to your area of responsibility. This will entail having a thorough understanding of the entire value chain from start to finish and will require a deep understanding of product performance and the drivers behind.

As you will be the owner of the given range portfolio, your main task is to ensure that growth and profitability targets are met for the portfolio. As a Brand manager, you should be a champion of consumer insight, trends and competition within the category in order to be able of identifying opportunities and developing the marketing mix. We will appreciate your strong communication and presentation skills, and your ability to create commercial arguments that can help us to grow.  

The position is permanent and located in our modern headquarters in Vuosaari, Helsinki.

Paulig is a family-owned food and beverage company, growing a new, sustainable food culture – one that is good for both people and the planet. Paulig provides all things tasty; coffees and beverages, Tex Mex and spices, snacks and plant-based choices. The company's brands are Paulig, Santa Maria, Risenta, Poco Loco and Zanuy. Paulig’s sales amounted to EUR 966 million in 2021. The company has 2,300 passionate employees in 13 different countries working around the purpose For a life full of flavour.
www.pauliggroup.com

Key functional responsibilities: 
  • Create range specific plans and roadmaps
  • Contribute to the portfolio and category strategy for coffee
  • Lead NPD-projects, (from idea phase to implementation)
  • Drive Portfolio and concept management (follow up, input to roadmaps, monitor and act upon performance, continuous improvement, P&L) 
  • Champion of growth drivers and consumer insights 
  • Gathering and analyzing brand, category and consumer data across markets 
  • Identify and action growth and profitability opportunities in the full marketing mix 
  • Marketing mix toolbox
  • Act as a role model and promote the common Paulig culture and collaboration within Paulig. 

We appreciate:
  • 5 + years of work experience in roles within brand & portfolio management, preferably in FMCG
  • Master’s or Bachelor’s degree in a relevant field
  • Great cooperation skills, with different function stakeholders
  • A can-do attitude and willingness to grow in your position 
  • An analytical and result-oriented approach in your work
  • Experience from setting direction for product development agenda
  • Experience from some sales channel e.g. from retailing groceries or horeca                     
  • Strong business acumen, strategic and result orientation, consumer and customer minded, innovative and collaborative and making things happen kind of attitude
  • Strong leadership in own organization and in matrix as well as strong inter-personal skills (ability to listen actively)
  • Fluency in written and spoken English. Knowledge of Finnish, Swedish or Estonian is an advantage.
We offer: 
  • Challenging and interesting work with strong brands and products 
  • Great team that has fun together! 
  • Possibility to take things forward and work internationally across our different locations as well as other brands and categories within Paulig
  • A work community that shares strong values Strive for Excellence, Stay Curious and Grow Together and sticks together in the purpose For a life full of Flavour

If you share our passion for iconic brands & coffee and are currently looking for a place to show your potential, this is it!

Apply now! 
If you recognize yourself in this description, please apply for the position by 26.2.2023. However, we urge you to act quickly – we will proceed with potential candidates already during the application period. For more information, contact Recruitment Team Manager Jesse Saarenpää (jesse.saarenpaa@clevry.com).

Please note that we cannot receive applications via email due to data privacy legislation and that we handle all inquiries on behalf of our client company. 
 
Additional information about our recruitment process  
At Clevry, we believe that rather than focusing solely on hard skills, the key to success is based on soft skills and the willpower to rise beyond expectations. Therefore, our recruitment process involves psychometrical assessments that evaluates soft skills and cognitive abilities essential for this role. By assessing soft skills, we can help applicants to describe their own strengths more effectively and to find employment quicker and more easily.

When applying through us, you will receive a personal feedback report based on the personality assessment. The recruitment process also involves an interview with both Clevry and the client company, so you will get to know both as the recruitment process progresses.  
 
Additional information about Clevry  
For over 30 years we have been the change maker for a more soft skills driven work-life within talent acquisition, assessments and advisory. We operate globally with customers, consultants and candidates from North America to Singapore with headquarters in Brighton, Stockholm and Helsinki. At Clevry we have over 150 soft skills certified recruiters, business psychologists and experts at your service. We find the right candidate for the job, and the right job for the candidate!  

Location: Helsinki
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